About Ujima Radio

Ujima Radio

Who We Are

Ujima Radio CIC is Bristol’s leading African & Caribbean arts and media social enterprise. Providing on-air community broadcasting. 24 hours a day, 7 days a week, 365 days a year.

We are a non-profit organisation supplying Bristol with local news, lively discussions across a range of topics, with art and music from Bristol, the Caribbean, Africa and the rest of the world.

Ujima Radio

What We Do

  • Broadcast on FM radio, DAB and online.
  • Celebrate African and Caribbean cultures through music, projects and informative talk shows
  • Provide career pathways into the radio, media and the arts
  • Train, support and up skill volunteers
  • Act as a consultant for community organisations and businesses
  • Provide a platform for showcasing local and international artists
  • Work in partnership with the business, public, media communities and academia including our investors UWE Bristol, Bristol City Council and University of Bristol sector to provide opportunities for collaboration.

Ujima Radio: More than just a radio station.

Since launching in 2008, Ujima has built an audience of 30,000 listeners daily on FM, 87,500 streaming live worldwide online & now on DAB, run by a team of over 150 volunteers. We have promoted and worked on cultural events including Bristol Harbour Festival, St Pauls Carnival, Bristol City Council, Watershed, SS Great Britain, Engine Shed and Pervasive Media and several other organisations including Bristol Beacon, St George’s Bristol and Arnolfini in the city from our Arts Council England investment.

We also work in partnership with Bristol’s major media organisations, BBC Bristol and other local media, where we promote and raise awareness, positive news stories and views from our community.

Each year we support and train over 150 volunteers and, with a fifteen-year track record, our station gives voice to individuals, groups and issues that may otherwise go unheard. Ujima Radio has gained national recognition for its programme of work which goes beyond the studio, such as our Sistas With Voices live events, the Black & Green Project and our mission Ujima Nights, showcasing Bristol artists in collaboration with Bristol Old Vic. We’ve received various awards for our collective work, including the National Diversity Award (2015) and the Community Radio Station of the Year Award (2016) and several local awards for our broadcast, project and outcomes.

We were the first radio station in the UK to receive Arts Council England funding in 2016.


Listener Demographics

Our listener demographics show our commitment to the Black British population:

  • 17% of our listeners are of Caribbean heritage
  • 11% are of African heritage
  • 13% are Dual Heritage
  • 21% Other.
  • In total, 62% are from non-White British backgrounds and our most engaged listeners live in high BAME concentration areas.
  • We found that the wards with the most listeners in general match those wards with more than a 14% BME population as well as wards with high levels of inequality and deprivation.

We are the foremost channel of communication for the region’s BAME community and the leading BAME led Arts, Culture and Media organisation in the Southwest.

Social Media Engagement:

  • Facebook ­–­ 8.5K followers 
  • Instagram – 5k followers
  • Facebook insights – on average posts clicked and engaged on by 75,000 people
  • Twitter – 9.3 followers.



Ujima symbol

Ujima is the Swahili word for “collective work and responsibility” and this principle is at the heart of all we do.

Our Awards:

  • Community Radio Station of the Year 2018 – South West England
  • Winners Diverse Open Day Best Community Event with Circomedia 2017
  • Winners Mogul Minded Group Regional Awards Best Radio Station 2016
  • Winners MTM Best Community Group in South West 2016
  • Winners National Community Radio Station of the Year 2016
  • Winners National Diversity Award for Race, Religion & Faith 2015

FollowUjima Radio on Social Media:

Twitter: @ujimaradio
Instagram: @ujimaradio
Facebook: www.facebook.com/UjimaRadio98fm

Share this page: